Spotter Studio is a purpose-built AI creative platform designed to help YouTube ideate, research, and plan high-performing videos. Developed in partnership with top creators, the platform combines brainstorming tools with workflows that generate personalized video titles, thumbnails, and concepts tailored to each creator’s unique style and audience. By integrating creative ideation, trend insights, and project organization into one seamless experience, Spotter Studio empowers creators to move from inspiration to execution faster, transforming the way creators develop content.
Studio Chat
The chat-based experience in Spotter Studio was designed as the creative heartbeat of the platform — a conversational workspace where creators can ideate, refine, and plan videos naturally through dialogue. Built around a multi-agent system, the chat intelligently switches between specialized creative tools — like title generation, thumbnail creation, trend research, and ideation, while maintaining the fluidity of a single conversation. Each interaction feels personal and contextual, powered by persistent user memory and smart suggestions that understand a creator’s channel, tone, and goals.
Visually, the chat experience blends familiar messaging patterns with a structured creative workflow — offering quick actions, side panels with data-backed insights, and contextual prompts that guide creators toward the next best step. The result is an experience that feels conversational yet powerful: a creative partner that helps YouTubers move from spark to structured concept, all within one intuitive, AI-driven environment.
Projects
The Projects section in Spotter Studio transforms fleeting creative sparks into fully realized video concepts. When creators discover promising ideas through chat (standout title, thumbnail, or concept) they can save them into projects for deeper exploration. Each project becomes a dedicated creative space where the idea evolves - creators can refine titles, iterate on visuals, analyze data-driven insights, and build out complete video packages.
Projects maintain full context from the chat that inspired them, ensuring continuity between discovery and development. Within a project, creators can visualize variations, explore “why it works” explanations, and prepare ideas for production, all within an organized, visually guided workflow.
Onboarding (WIP)
The Projects section in Spotter Studio transforms fleeting creative sparks into fully realized video concepts. When creators discover promising ideas through chat (standout title, thumbnail, or concept) they can save them into projects for deeper exploration. Each project becomes a dedicated creative space where the idea evolves - creators can refine titles, iterate on visuals, analyze data-driven insights, and build out complete video packages.
Projects maintain full context from the chat that inspired them, ensuring continuity between discovery and development. Within a project, creators can visualize variations, explore “why it works” explanations, and prepare ideas for production, all within an organized, visually guided workflow.
Mobile (Eploration)
As part of expanding the Spotter Studio ecosystem, I explored mobile concepts that reimagined how creators could ideate and plan videos on the go. These explorations focused on translating the platform’s conversational, AI-driven creative flow into a lightweight, mobile-first experience — one that prioritized speed, continuity, and inspiration capture. I prototyped ways for creators to quickly generate titles, bank spontaneous ideas, and revisit in-progress projects with seamless context from the desktop experience. The goal was to maintain the depth of Studio’s creative tools while adapting the interaction model to fit the immediacy and focus of mobile use, turning everyday moments into opportunities for creation.
